This brochure design for hope&plum was created as part of an academic case study  when my baby was just six months old. I felt personally connected to the brand’s focus on inclusivity, empowerment, and sustainability. These values guided my visual direction: warm, nurturing tones, soft illustrations, and a layout that balances storytelling with clear communication. The result is a brochure that speaks to hope&plum’s mission of creating babywearing products for every body and every parenting journey.